As the summer sun reigns supreme, pastel shades and breathable cotton have become staples for fashion enthusiasts in India. Cotton garments offer cool comfort, while pastel hues evoke a serene charm. Intricate embroideries elevate the attire with chic sophistication, suitable for any outing or event.
Aadews, the renowned Jaipur-based clothing brand known for its blend of comfort and style, introduces its latest collection designed for the modern Indian woman and the Indian climate. From classic to contemporary dresses, Aadews offers versatile options crafted from breathable cotton, ensuring comfort and elegance in any setting.
The collection features a variety of midi dresses, each with pockets and designed to accommodate the dynamic lifestyles of women. With a delightful array of pastels and summer-cool hues, the palette captures the essence of summer, keeping you cool, comfortable, and effortlessly stylish.
The collection emphasizes inclusivity with a wide range of sizes and styles, including varying necklines, lengths, and co-ord sets. Pastel hues dominate casual summer wear, while darker tones offer options for formal occasions. Bold motifs and delicate embroideries add glamour and versatility to each garment.
Aadews’ eclectic designs and impeccable craftsmanship have won hearts across all age groups, with celebrities like Aahana S Kumra, Shamita Shetty, Vidya Balan, and more, loving their outfits. From vibrant patterns to comfortable fabrics, it has become a wardrobe staple nationwide, equally adored by people and celebrities alike, allowing individuals to express their unique personalities while staying effortlessly chic.
Embracing sustainability, the brand is set to repurpose leftover materials for accessories, ensuring minimal waste and a step towards a more sustainable future. By prioritizing eco-friendly practices, it aims to reduce environmental footprint while offering fashionable choices aligned with conscious consumer values.
Drawing inspiration from past triumphs, Aadews unveils its latest range of bohemian-inspired embroidered dresses, blending contemporary twists. Affordable yet stylish, each style is priced under 1999/-. With a blend of timeless elegance and modern flair, Aadews invites you to explore this chic ensemble.
Commenting on the collection launch, the owner of Aadews, Ayushi Dewan expressed their gratitude to customers, stating, “This collection is a testament to our dedication to listening to our customers and delivering on their desires. We are thrilled to offer a range that encompasses everything our audience has ever asked for, from versatile styles to intricate details, all while maintaining our commitment to affordability and sustainability.”
Emphasizing versatility and comfort, Aadews invites feedback, ensuring each piece resonates with diverse preferences. This collection truly belongs to the audience, embodying their input.
