Attention shopaholics, we have got some exciting news for you! The Pernia’s Pop-Up Shop 2018 is back in the city this weekend at NSCI, Worli. Pernia Pop-Up Show a gathering of the finest fashion brands across the country is the brainchild of stylist Pernia Qureshi that offers a unique shopping experience with fashion shows, styling sessions and display of designer products by your favourite designers. The unique thing about this event is that it gives opportunities to new promising brands to showcase their product to the world. With so many labels to look up to, you surely will have a crazy time, so we have listed few brands that you should definitely not miss.
Top 5 Designer Brands that you just can’t miss at the Mumbai Edition of Pernia’s Pop-up Show 2018
- Shaka–
Founded in 2018, SHAKA, derives its name from the ancestral family of Kashmir. This homegrown luxury leather bag brand is the definition to luxury and functionality at the same time. Designed by the founder- Shaka Bhat herself the brand specializes in crafting luxury full grain leather bags with classy minimalist exteriors and well-organized interiors for women who live the consistently on the go urban lifestyle. All the bags are designed with working women in mind and go equally well with a pantsuit and an evening dress. They look classy inside the office, in a chic restaurant or an upmarket pub all at the same time.
2. Anita Dongre–
Who hasn’t heard about Anita Dongre, one of the finest fashion Designer that India has. Inspired by Rajasthan’s archaic grandeur and craft traditions, Anita Dongre showcase Indian attire in modern aesthetics. Their Gota Patti lehengas and handwoven Benarasi creations are coveted by brides and grooms all over the globe. The Anita Dongre collections are made for the fashion forward bride of today who values the essence of slow handmade fashion.
3. Masaba–
Masaba- a brand by a Woman for women. Masaba is a diffusion line catering to women of all ages. The silhouettes are no fuss, simple and commercially viable, yet of high cut and fashion. The fabrics used are extremely lightweight and easy-going and Indian textile and handloom merged with quirky, outlandish prints in vibrant colours with comfortable & fuss free garment construction is their main area of expertise.
4. Veruschka–
Veruschka by Payal Kothari is renowned for its innovative and feminine design. It’s a handcrafted brand, which in today’s era is very rare. Here the questions of trends, practicality and comfort are addressed.
5. Just Herb–
Just Herbs is a line of pure, bespoke, and Ayurvedic results-driven skincare made from certified organic and wild crafted ingredients collected from across India. Just Herbs was to create a brand that stands not just for luxury alone but the brand stands for honesty and purity.
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